Rethink your cybersecurity.
Are you doing the same as yesterday?
Then you'll get the same results tomorrow.
Threats, technology and requirements are constantly changing.
Therefore, it is no use doing things the way we used to.
Cybersecurity must evolve
– otherwise it lags behind.
We challenge conventional thinking – and create lasting change.
At Rethink Cybersecurity Advisory, we challenge conventional methods.
Because even though technologies have evolved, many companies are still struggling with the same security problems as 10 or 20 years ago.
Why?
Because professional knowledge alone is not enough. There is a lack of courage and imagination to do something different.
Our mission is to create real impact and lasting change by rethinking the approach to cybersecurity.
Creative methods and co-creation.
When we need teams to work better together or create a shared picture of the strategy, we don't do as everyone else.
We have well-tested workshops where we use, among other things, the LEGO® Serious Play® method. It is both engaging and very effective - and it is also fun.
We also have our own illustrator who illustrates our projects and ensures that it is easier to communicate the messages.
Practical implementation that works.
Far too many projects become overcomplicated and resource-intensive without a clear direction.
Too often we see new solutions that do not make everyday life easier – because they are built on complexity rather than simplicity and practical needs.
We focus on simple target images, clear roles and clear ownership in the organization. With approaches such as proof of value (PoV) and minimal viable product (MVP), we ensure impact and progress.
Automation that frees up resources.
We still see far too much manual and repetitive work – such as task management, reminders, security checks and reporting in Excel and PowerPoint. It eats up time, ties up scarce resources and creates fluctuating data quality.
At Rethink Cyber, we help automate workflows and data flows across platforms such as Governance, Risk and Compliance (GRC), Identity and Access Management (IAM), IT Service Management (ITSM) and Security Operations (SecOps).
We also use artificial intelligence (AI) as a tool to predict, prioritize and manage tasks – so the organization can focus on what really strengthens security.
Better use of technology you already have.
Far too often we see organizations invest in new technology without cleaning up the old.
The result is redundancy and tool silos with large overlaps – e.g. several different solutions for risk management that all do almost the same. This leads to unnecessary license costs, wasted implementation effort and a practice that is difficult to maintain.
At Rethink Cyber, we help create structure and simplification: We map, clean up and support a new, sustainable system architecture. When the technology comes together and provides one version of the truth, reporting, management and progress become far more efficient.
We protect Denmark's backbone.
When threats evolve faster than structures, we can't just do things the way we used to. Organizations with critical societal functions must be able to rethink their defense and resilience – otherwise they become predictable, vulnerable and easy targets.
Finance
Our consultants have worked with banks, insurance companies and pension funds.
Energy and Utilities
We understand the connections within the supply chain and the complexities involved.
Healthcare
The healthcare sector is broad. We have experience from regions, clinics and pre-hospital settings.
Transport and Logistics
We are familiar with time-critical logistics, whether by sea, land, or air.
Public Sector
We have broad experience from ministries, agencies, municipalities and central administration.
Telecom and Data Centers
We work to protect critical functions in telecom companies and data centers.
Ask us.
Here you will find answers to the most common questions about our cybersecurity and our solutions.
What characterizes your deliveries?
We have some principles for our deliveries, which we aim for and evaluate once the task is completed.
It is not always possible to succeed with everything, but that should not stop us from trying.
SIMPLICITY
We always strive to simplify and reduce complexity.
APPLICABILITY
Our deliveries should be usable without support from consultants.
CHANGE
We always work to create real change that is clear.
INNOVATION
We challenge habitual thinking and "best practice". Otherwise, we will not achieve new results.
VIABILITY
Our deliveries must be long-lasting and function long after the task is completed.
We have chosen these principles because we often experience that the opposite has created the problems.
How can you help us
strategically, tactically, or operationally?
We act as a strategic sparring partner. The goal is to ensure that cybersecurity contributes to realizing the organization's overall vision, rather than being a limitation.
Strategically, we do this by:
- Rethinking the role of cybersecurity in the business – not as a background support area, but as an integrated part of the organization's value creation.
- Supporting business goals through security initiatives that are closely linked to mission, core tasks and social responsibility.
- Creating ownership in top management by making cybersecurity a management issue and not just a technical domain.
- Promoting courage and creativity in the security strategy, so the organization does not just follow industry standards, but dares to think new and forward.
At the tactical level, we help to:
- Streamline management models and ensure that roles, responsibilities and decision paths are clear.
- Optimize security processes – for example, by automating repetitive controls and reducing administration.
- Design governance structures that are scalable and robust, but also flexible enough to be adapted to changes.
- Create coherence between policy, risk and behavior, so governance does not only exist on paper, but is followed in practice.
- Execute on security projects and programs. This involves preparing an action plan and implementing it to ensure that the idea is realized.
Operationally, we work closely with your teams and technology by:
- Involving employees through co-creation and methods such as LEGO® Serious Play® to create ownership and engagement.
- Implementing concrete solutions and automation in collaboration with IT and OT units. Train teams in safe behavior and readiness for change.
- Making technological and organizational adjustments, so the solutions work in reality – not just on the drawing board. The focus here is to anchor cybersecurity in everyday life, so it becomes a natural part of the work and technology.
What is your experience?
We have many years of experience in the cybersecurity industry. We have solid experience in advising organizations with complex needs and socially critical functions – including in finance, energy, healthcare, transport, telecom and the public sector.
We have worked with everything from strategic cybersecurity and management anchoring to the implementation of concrete solutions and behavioral changes.
Our team combines business understanding, technical insight and experience in creating change in large organizations – always with a focus on making cybersecurity more effective, simple and human.
How do we get started?
It starts quite simply:
Book an inspiration meeting.
We share our latest experiences, and you tell us about your current challenges and dilemmas.
Together, we use the meeting as a working session – where we already begin to uncover opportunities and next steps. No sales pitch. Just professional sparring and concrete value from the start.
Do you offer advice beyond the services described?
Yes, we also offer other forms of advice within cybersecurity.
The services are an expression of some of the most common deliveries, to which we have a special and well-described approach. We call it "unique replica".
We often work with the following central challenges:
- Outdated security methods. Many organizations still use methods that do not match today's threat landscape.
- Lack of innovation. There is a need for courage and creativity to rethink cybersecurity rather than follow habitual patterns.
- Complexity in systems. Superfluous and overlapping technological solutions create inefficiency.
- Manual processes. Repetitive tasks are performed manually, which is resource-intensive and increases the risk of errors.
We are happy to have a dialogue with you about your specific situation and provide our input on an approach. Often we have tried it before - but not always.
Whatever the case, we would like to be challenged. Try us.

Let us inspire you.
We solve complex challenges, and we would like to solve yours too.
Tell us what's difficult, and let us share our experience with you and show you a way forward. We have probably tried it before.
We aim to inspire you and deliver value within the first hour. And we do this free of charge.
Try us.